
What awaits you at b.telligent's World of Data?
More than 650 participants
and experts from marketing, IT, controlling and Co. meet every two years to exchange views on trends in the BI world
30 state-of-the-art lectures
all related to Big Data & Analytics, IoT & Cloud, Customer Engagment & MarTech, Data Visualization, Data Science & AI
Parallel exhibition
with about 20 partners who will present their current product portfolio and be available for enquiries and information
Keynote speaker
Resolve for change - out of the box
Networking and exchanges
by customers with their peers from other companies
Interesting discussions
and a great atmosphere at an attractive event location
This was the World of Data 2022
After more than four years, it has finally taken place again: the World of Data 2022 - after what feels like an eternity, especially measured in BI lifecycles and the rapid pace at which technologies are evolving in our environment. Many more topics occupy us in the BI environment today: Real-time interaction, artificial intelligence and the Internet of Things are no longer science fiction.
They have pervaded our reality to make all areas of life easier for us. For us, the major advancements in the past four years serve as an occasion to widen the scope of diversity of our BI Congress, starting with a change of name: World of Data welcomes you!
The latest news about the World of Data 2022

Galeria Kaufhof: Disruptive Erneuerung im Data-Stack

Galeria Kaufhof: Disruptive Erneuerung im Data-Stack
Christian Rieder is head of BI & analytics at Galeria Kaufhof. He and his team are building a modern data stack. How is Galeria reinventing its data & analytics processes? At the World of Data, you'll hear about the lessons Galeria has learned from its transformation.
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Metro Digital: product management for data science

Metro Digital: product management for data science
With fully automated pipelines and APIs, Metro Digital has brought numerous use cases to production in 23 countries. This talk by Dr. Anna Hannemann will describe the organizational and technical makeup of the data science functional area and reveal some of the lessons they have learned. As the data science domain owner, Dr. Anna Hannemann sets the strategic direction for machine learning at Metro Digital. A highly anticipated presentation.
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Treasure Data: Renowned CDP provider at WoD

Treasure Data: Renowned CDP provider at WoD
As a provider of customer-data platforms for enterprises, Treasure Data knows how to create relevant customer experiences through perfect coordination of data, insights and engagement. In this way, users can quickly and transparently gain a comprehensive picture of actual and potential customers: Who intends to purchase? Which products are relevant? How can customers be prompted live in real time to act? Equipped with relevant indicators for triggering, CX teams - including marketing, sales, and customer service - can effectively optimize their expenditures and personalize omni-channel interactions throughout the customer journey. With more than 450 clients, including many Fortune 500 and Global 2000 companies, Treasure Data is a major player in the customer-engagement market, and we are very pleased to welcome the company to World of Data.
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Bahlsen: Data Ownership – From ? to !

Bahlsen: Data Ownership – From ? to !
Data governance is a central part of any digitalization strategy, but how do you introduce it into an organization in practice? As head of Bahlsen's center of excellence for data & analytics, Dr. Arndt Claussen is responsible for data governance, business intelligence solutions, advanced analytics as well as the company's data & analytics infrastructures and data engineering. In his presentation, he explains how Bahlsen implemented its digitalization strategy.
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more news
Our speakers for World of Data 2022 came from these companies
This was our keynote for World of Data 2022!

Klaus-Jürgen "Knacki" Deuser
Resolve for change - out of the box
An inspiring and motivating lecture on greater resolve and readiness for change. We live in a time of immense change. Not yet foreseeable, in particular, are the effects of digitization. It not only changes industries, but also permeates cities, our everyday lives and even people. As many new opportunities as this new age offers, though, a lot of people and companies are also concerned that they might miss the high-speed bus. However, sustainable success cannot be achieved without change. And change is always first a question of attitude: The resolve to get involved in something new, to alter routines and habits, and to press on undeterred. This applies to organizations as well as individuals.
Premium Partner 2022